1. Both genders are portrayed equally.
2. No, it is shown that the man buys jewlery for the woman
3. No, both genders are not being exploited.
4. Their is slight domination in this ad because the man seem's to own the woman because of the way he is holding her.
5. This ad effective because there was no explotation.

http://www.adflip.com/addetails.php?adID=14058&showLargeJpg=yes

1. No the woman in this ad is being refered to an item not a person
2. No in this ad it is refering that men are the only buyers
3. Yes there is exploitation in this ad, because the woman is being displayed as an object
4. The man is shown as the dominant one
5. I find this ad offensiven because woman are being compared to gum
6. I would change the ad and make it more about the gum then the woman.

http://www.adflip.com/addetails.php?adID=13243&showLargeJpg=yes

1. Both genders are portrayed equally.
2. No, both genders are not being exploited.
3. No domination
4. This ad effective because there was no explotation.